Pop Trends Price Culture

Pop Trends, Price Culture is the podcast about the intersection of psychology and markets. You can access our show notes at (it's free). In each episode, Robert Folsom presents real people and real stories as they meet in the crossroads of mood and markets. Note: This podcast contains strong opinions and strong language.
RSS Feed




All Episodes
Now displaying: Page 1

Pop Trends, Price Culture is the podcast about the intersection of psychology and markets. You can access our show notes at (it's free). In each episode, Robert Folsom presents real people and real stories as they meet in the crossroads of mood and markets. Note: This podcast contains strong opinions and strong language.

Jun 19, 2017

Most of us can recognize a face instantly, and remember it for years. So why do so many of us fail to recognize what actually drives financial markets … and likewise fail to remember the counterintuitive facts we learn?

Listen on to hear what we see.

Jun 12, 2017

"Fuzzy thinking" is an especially debilitating influence of negative mood -- because, obviously, thought precedes action and … well, you know how the sentence ends:

Actions are unfocused if the preceding thoughts are fuzzy...

Listen in to hear what we see.

Jun 4, 2017

There is indeed a right way and a wrong way to "do socionomics" -- which can be said of any rigorous method of analysis. In other words: If you want to get it right, you have to do it right. Each of one of our chosen topics this week can help you do exactly that.

May 28, 2017

"I've never seen that before" should be the exception to how we respond to the daily news cycle … but these days, it seems more like the rule. And we suspect that for a lot of people, this kind of "new normal" may soon seem so abnormal that they become numb, and/or simply tune out.

Yet there's a better choice than "numb and/or tune out." Namely, to comprehend. That's the insight social mood allows...

May 7, 2017

For almost five decades, the so-called "Drug War" in the United States has done what war always does: Compel payments best quantified by blood and treasure.

Yet that drug war is not confined within U.S. borders. It has involved mind-boggling greater payments of blood and treasure from the country along the U.S. southern border. And social mood has played an important, if little-understood role.

May 5, 2017

If you're a regular listener, you know the range of mood-related topics we've covered: Everything from movies to music to baseball to TV to war, and politics and urban planning and marijuana and vigilantes and presidents and comedy … and economics & finance. We'll keep covering those topics, and more. Robert Folsom explains why monthly episodes of Pop Trends, Price Culture will now join the full suite of social mood research.

Apr 28, 2017

Jane Jacobs saw a solution when nobody else even saw a problem. The problem she saw was, planners and architects and master builders of her day held fatally flawed assumptions about human behavior -- that the way people in cities live is perfectly rational and efficient and chaos-free. And that is why their urban renewal projects were destructive. Their model was all wrong. Does this sound familiar?

It should for anyone who took economics 101...

Apr 24, 2017

The sun never sets on social mood -- and around the world, upheaval and apprehension now fill our screens and headlines, in the mix of mood and politics.

Apr 21, 2017

One of the greatest and most influential "David vs. Goliath" stories in 20th century America is all but unknown these days. An obscure, apparently ill-equipped female went up against the man who may be history's most prolific developer. This is episode one of a two-episode story about their decade-long battle.

Apr 16, 2017

Perhaps you'll agree: It used to be hard during some weeks to find news worth describing. Yet the "new normal" is the near opposite: So much mood-related news … makes it hard indeed to select just two or three.

Apr 13, 2017

We are watching the past become the present right before our eyes. It may not LOOK that way, but make no mistake: It's happening. Pop Trends, Price Culture shows three ways Donald Trump is upholding presidential tradition, abnormally.

Apr 7, 2017

In 1968, anyone with a sense of American politics and history knew that they were living in a uniquely tumultuous time. Then, in August '68 came the epic, mood-driven debates between two men that created "The Best of Enemies." You may or may not know the story -- but Pop Trends, Price Culture helps you see (and hear) it in a whole new light.

Apr 2, 2017

We're living thru an especially ironic moment. More people have more time to learn more information more easily than ever in history. And yet… we're also up to our collective waists in junk science, fake news, group-think and shameless propaganda.

In other words: It's never been more important to have a sharp "B.S" detector. An understanding of social mood is an important step in that direction. Listen on to hear what we see.

Mar 31, 2017

What was the most successful medical program in human history? Here's a hint: It began with a counterintuitive, non-linear solution. Yet, social mood at present suggests that counterintuitive thinking is short supply, in helping to solve a current, huge health crisis.

Mar 24, 2017

This past week in the news has been like 40 gallons of crazy compressed into a 20-gallon tank. It's too much to keep up with. It's like you want to slap the next person who says "I've never seen this before," except … you keep hearing yourself say that. Consider the role of social mood, and the idea that "extraordinary claims require extraordinary evidence."

Mar 20, 2017

Elections open the doors and windows for the expression of social mood -- those expressions are obviously specific to the moment, yet "elections have consequences" into the future as well.

Populism, nationalism, anti-establishment sentiment and the like have been unfolding before our eyes around the world. It's really, really important to understand the trend.

Mar 17, 2017

It was the one year in the 20th century that the United States population actually decreased in size. Several mood-driven events intersected to create a catastrophic outcome. The question is, what have we learned?...

Mar 12, 2017

Allow me to state the obvious: Nobody is ever not surprised.

So: The important follow-up question is, "How often are you surprised?"

A working knowledge of social mood trends really does reduce the element of "surprise" in how you read the news -- and see the world.

Mar 10, 2017

The public loves portrayals of vigilante justice. Memorable vigilantes are sometimes a ‘good guy,’ other times they are … something else. Why? Where did those characters come from? Are there ever ‘good guy’ vigilantes in the real world? These great questions get great answers in this episode of Pop Trends, Prices Culture.

Mar 5, 2017

This week is a change of pace: The subject title might seem overstated, but it's not. It describes the all-too-serious special report in our just-published study by The Socionomist.

Mar 3, 2017

It's easy to ignore information that contradicts what you think you know. Yet it's hard later on to find out that the information was right -- and that you were mistaken. We've all been there, and most of us try to learn from our mistakes. But: you can't say that you're "learning from a mistake" if you have information you know is correct and choose to ignore it…

Feb 26, 2017

You don't often hear a discussion of what university professors have in common with undocumented immigrants. But, we're in a moment when the "not often discussed" dominates the headlines. What is the common denominator that links professors and undocumented immigrants?

Working for years in good faith to be accepted into a larger community …

… Only to realize that "acceptance" is ultimately beyond their reach.

Please listen on.

Feb 24, 2017

In February 2004, Robert Folsom wrote a column that was published by a major news site. Yes that was 13 years ago, but, in recent months, the subject of that column has become more relevant than ever.

For this episode of Pop Trends, Price Culture, Folsom reads that old column, word for word, exactly as published in 2004. It still speaks for itself.

Feb 20, 2017

Global uncertainty. Global trade. And, presidential scandals. These are the news topics we consider this week, and there's no need to explain just how relevant they are right now.

Even so: what we can explain is how these issues reflect the influence of social mood.

Listen and hear for yourself.

Feb 17, 2017

Some Presidential scandals change history. Others are minor & don't involve the White House directly. But whether large or small, when the scandal s**t hits the fan, the president ends up 'wearing it' in some way.

The real question is: "How much political and/or personal damage does it do to the president?"

1 2 3 4 5 6 7 Next » 9