Pop Trends Price Culture

Pop Trends, Price Culture is the podcast about the intersection of psychology and markets. You can access our show notes at (it's free). In each episode, Robert Folsom presents real people and real stories as they meet in the crossroads of mood and markets. Note: This podcast contains strong opinions and strong language.
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Pop Trends, Price Culture is the podcast about the intersection of psychology and markets. You can access our show notes at (it's free). In each episode, Robert Folsom presents real people and real stories as they meet in the crossroads of mood and markets. Note: This podcast contains strong opinions and strong language.

Apr 28, 2017

Jane Jacobs saw a solution when nobody else even saw a problem. The problem she saw was, planners and architects and master builders of her day held fatally flawed assumptions about human behavior -- that the way people in cities live is perfectly rational and efficient and chaos-free. And that is why their urban renewal projects were destructive. Their model was all wrong. Does this sound familiar?

It should for anyone who took economics 101...

Apr 21, 2017

One of the greatest and most influential "David vs. Goliath" stories in 20th century America is all but unknown these days. An obscure, apparently ill-equipped female went up against the man who may be history's most prolific developer. This is episode one of a two-episode story about their decade-long battle.

Apr 13, 2017

We are watching the past become the present right before our eyes. It may not LOOK that way, but make no mistake: It's happening. Pop Trends, Price Culture shows three ways Donald Trump is upholding presidential tradition, abnormally.

Mar 31, 2017

What was the most successful medical program in human history? Here's a hint: It began with a counterintuitive, non-linear solution. Yet, social mood at present suggests that counterintuitive thinking is short supply, in helping to solve a current, huge health crisis.

Mar 24, 2017

This past week in the news has been like 40 gallons of crazy compressed into a 20-gallon tank. It's too much to keep up with. It's like you want to slap the next person who says "I've never seen this before," except … you keep hearing yourself say that. Consider the role of social mood, and the idea that "extraordinary claims require extraordinary evidence."

Mar 10, 2017

The public loves portrayals of vigilante justice. Memorable vigilantes are sometimes a ‘good guy,’ other times they are … something else. Why? Where did those characters come from? Are there ever ‘good guy’ vigilantes in the real world? These great questions get great answers in this episode of Pop Trends, Prices Culture.

Mar 3, 2017

It's easy to ignore information that contradicts what you think you know. Yet it's hard later on to find out that the information was right -- and that you were mistaken. We've all been there, and most of us try to learn from our mistakes. But: you can't say that you're "learning from a mistake" if you have information you know is correct and choose to ignore it…

Feb 24, 2017

In February 2004, Robert Folsom wrote a column that was published by a major news site. Yes that was 13 years ago, but, in recent months, the subject of that column has become more relevant than ever.

For this episode of Pop Trends, Price Culture, Folsom reads that old column, word for word, exactly as published in 2004. It still speaks for itself.

Feb 17, 2017

Some Presidential scandals change history. Others are minor & don't involve the White House directly. But whether large or small, when the scandal s**t hits the fan, the president ends up 'wearing it' in some way.

The real question is: "How much political and/or personal damage does it do to the president?"

Feb 10, 2017

Immigration policy has been an epic contradiction all thru U.S. history. America is “a nation of immigrants,” yet major political trends in American frequently include outbursts of anti-immigration sentiment.

Pop Trends, Price Culture offers a way to un-puzzle this issue – including recent-cases-in-point – via the clarity that comes with understanding social mood.

Feb 3, 2017

The Socionomic Theory of Finance presents the years-long work of Robert Prechter. Yet the book also includes 21 essays on socionomics from 12 other scholars, writers, researchers and analysts. That's exactly how a far-reaching new theory of finance should develop.

Feb 1, 2017

This episode of Pop Trends, Price Culture is part two of our January 27 "3 Microphones" discussion, with T.R., Alan Hall, and Robert Folsom.

Jan 27, 2017

In our first ever 3-microphone episode, Alan Hall, Senior Analyst for The Socionomist, joins Robert Folsom and T.R. for an open discussion of social mood, politics, and the "peaceful" transfer of power in Washington D.C.

Jan 20, 2017

We're in uncharted territory. Donald Trump has defied political history at every turn. But, does history become irrelevant just because you're in uncharted territory? Water is still wet in uncharted territory, and if you cut yourself you'll probably still bleed.

A real honeymoon means a happy couple -- and Donald Trump hasn't done much to make his bride -- namely the public -- happy. She's being dragged along kicking and screaming...

Jan 13, 2017

Lots of critics say television has been in a second "Golden Era." But truth be told, the phrase 'Dark Golden Era' describes it better -- because the best shows in the past 15 years have indeed been a deep shade of "dark gold."  Listen in and hear Robert Folsom's four top nominees for the best and most conspicuously negative shows since 1999 (yes, including Game of Thrones). 

Jan 6, 2017

The 'Rural Purge' of the 1970-1971 season changed television forever -- it was fast, dramatic and revolutionary, yet it's all but unknown today. This historic transformation reveals an influence more powerful than historians and sociologists can ever discern.

Dec 30, 2016

It had been a bear market for a lot of years. The headlines were a parade of scary bad news. People were so polarized that fan groups began to hate on each another's music -- hostility so strong that it became its own trend. Then, an episode of this negative mood literally exploded its way into America's National Pastime: Namely, in the outfield between games of a double header.

Dec 16, 2016

Political language is front & center today, more so than at any time in decades. News or fake news, plus liars, lies, damned lies and statistics, have blurred the line between fact, opinion, and shameless BS.

This episode excerpts an essay that could not be more relevant. It's from a time when social mood was recognizably similar to our own: Polarization ran deep, all disagreements were politicized, fear of "The Other" ran rampant. People felt threatened by certain ideologies. Listen for yourself to just how familiar it sounds...

Dec 9, 2016

RCA had an unrivaled influence on 20th century entertainment technologies -- it was the path to stardom for dozens of performers in both the Golden Age of Radio and Television. Yet, RCA share price never truly caught up to 1929. What's the lesson? Listen in to Pop Trends, Price Culture discover why.

Nov 18, 2016

Earlier this week, we went to Google News and searched for "Trump market rally." Listen in and hear about a few of the headlines that popped up -- plus, how those headlines contrast with headlines from 8 years ago. That and more in the latest episode of Pop Trends, Price Culture.

Nov 4, 2016

It was a long time ago, but not so far away: A great historian's timeless essay defined an ugly black thread that is embedded in the fabric of U.S. history. "The Paranoid Style in American Politics" proved so insightful that it anticipated the tragi-farce spectacle known as the election of 2016, fifty-plus years ago. Hear it for yourself in this episode of Pop Trends, Price Culture.

Oct 28, 2016

If you watched the three presidential debates, maybe you thought to yourself, "I wish I could ask a question." Robert Folsom sure did. And he knows what his question would have been. In this episode of Pop Trends, Price Culture he recreates what that exchange might have sounded like.

Oct 21, 2016

If Pop Trends, Price Culture is still an active podcast during the NEXT presidential election cycle, we are definitely going to replay today's episode at the right time in the year 2020. Because what we say now will be even more true of the incumbent candidate then. Listen in, and you'll "get it" as we go…

Oct 16, 2016

"My fellow Americans, our long national nightmare is over."

Well, almost over. That comment is from Gerald Ford on August 9, 1974, after he was sworn in as President upon the resignation of Richard Nixon.

At the risk of melodrama, I invoke that famous quote because Ford meant to capture the emotional toll on America that attended the ouster of a sitting president.

In 2016, we've suffered through a trauma simply to get a president elected.

In other news, please listen on to hear mood at work in Zika guidelines, the Battle for Mosul, and, of course, in various other themes from the 2016 election cycle.

Oct 14, 2016

Money. Politics. The media. Plus, subplots that include narcissism, greed, betrayal and sex scandals. Of course these issues lead today's news, yet this episode of Pop Trends, Price Culture offers hard evidence that this election cycle amounts to life imitating art from 75 years ago.

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